Online Marketing Victoria Falls

Web Design & SEO Agency in Victoria Falls

For all the Digital marketing companies in Victoria Falls, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Victoria Falls

The perfect blend of content planning and its promotion is the key to the triumph of a Victoria Falls marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Victoria Falls to reach its pinnacle.

Seo Marketing Agency

With SEO in Victoria Falls and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Victoria Falls SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Victoria Falls and no SEO campaign can be implemented without content marketing.

Seo Marketing Agency

SEO in 2017

Search engines such as Google use backlinks as a 'vote of approval' from one website to another, whether or not this has a positive, negative or neutral effect on the website's rankings depends on a few factors. The main factor being the reputation of the link source website.

Firstly, there are a two link-types, DoFollow and No-Follow. Gaining a backlink from a source which provides a do follow link allows for 'Link Equity' to be transferred. Link equity is the term used to describe the flow of authority/trust to a website. Optimal backlinks transfer relevant link equity, with Google expecting relevant websites to link to one another, I.E A dental website would naturally link to a hospital website.

On the other hand, NoFollow links don't allow the passing of link equity. Instead, no follow links are used to signal to Google that you do not wish to pass authority on to the website (Affiliate websites tend to use no-follow link attribute due to the high level of outbound links needed to direct readers to external websites featuring the products)

Google have since released several algorithm updates and new algorithms such as Hummingbird.

The lesson to be learnt is that in order to gain valuable backlinks, that help increase your rankings, they need to be gained from reputable sources. Without over-optimising, the anchor texts used (keep keyword anchor text to less than 4%) or the amount added over time.

I try to keep this in mind when thinking about backlink velocity, how many visitors is the page getting? (This can be found in Google Analytics) The reason for this is, that it would be highly unlikely that a website gaining 100 views per month would acquire 200 backlinks per month, naturally. Unnatural signs of backlinks can easily trigger an automated penalty, so this is something to keep in mind.

Well, I hope this has been insightful for you.

Lead Generation

Web Design Templates - WordPress

Many freelancers have questions about what is SEO; what is SEO copywriting; what is SEO writing. This article explains - in detail - what this is. And, how to make money from it as a freelance writer.

What is SEO?

SEO is an acronym for the phrase "search engine optimization." Search engine optimization is all about doing specific things to your website to drive more traffic to it so that you can increase online sales - and traffic.

What are some of these "things?"

There are many, but here we will discuss what it is as it applies to freelance writers. And, this means writing text in a certain way so that web surfers (ie, internet users) can land on a particular site.

What is SEO As It Relates to Freelance Writers?

What freelance writers need to be concerned with is keywords. What are keywords? Keywords are the words and phrases that web surfers type in when they search for things online.

For example, let's say you were interested in starting a foreclosure cleanup business. You may not know anything about it other than foreclosures are hot in the news right now and you are interested in starting this kind of company.

In the SearcheEngineWatch article, The SEO Copywriter: Wordsmithing the Web, William Flaiz, underscores the importance of an SEO copywriter. He writes:

"The role of the agency SEO copywriter is unique because.... Suddenly, the writer must optimize press releases, craft articles for social news, monitor social network communications, and develop wiki content.... a strong SEO copywriter is adaptable and capable of internalizing a lot of new information extremely quickly. These unique individuals have fast become the backbone of many SEO engagements. If content is king, then they [SEO copywriters] are the kingmakers."

And this is why SEO copywriters can charge a premium for their services. If you're looking for a way to start or maximize your income as an online freelance writer, then SEO copywriting is they way to go.

SEO Company

Lead Generation Agency in Victoria Falls

As a professional it is important that you have a website that accurately describes either your business or yourself. With the help of a website design agency you can get a custom WordPress website that will set yourself apart from your competition. Your site will look clean, fresh, and it will be easy to navigate; even for people who don't regularly use the internet. Plus, you won't have to worry about dealing with the designing process yourself.

Taking Advantage of an Easy User Interface

One of the largest advantages that you'll get when you work with WordPress experts is a website that is easy to use for all of your prospective customers. These professionals are aware of what your clients are looking for such as being able to read through information quickly, having effective photographs, and ensuring that the overall presentation of the site is effective. With an easy user interface, people who visit your website will be able to find the information that they want as quickly as possible.

Mastering WordPress

As one of the most popular programs that you can use for designing a website, WordPress is something that requires enough knowledge to use efficiently. There are a variety of plugins and other add-ons that you'd have to learn about without using a website design agency. Instead of focusing just on the designing aspect of the site and making sure that your content is visible, these professionals know the technical aspects of working with WordPress.


Seo Marketing Agency Zimbabwe

Seo Marketing Agency Zimbabwe

Developing a Website in Zimbabwe

There are different levels involved in the development of a Zimbabwe website, moving from the designing process to hosting. In order for you to arrive to the decision of which Zimbabwe web design you want to use, I am assuming that you have made a decision of having your own website, and have gotten to the extent of choosing the program you believe best suits your website.

Zimbabwe SEO in 2017

The issue is now, choosing the web designer in Zimbabwe. But before you arrive at the very decision of ‘these are the web design templates I would like for my website,’ you need to understand how the website is built. It will help you identify what is needed, and what should be avoided in relation to choosing the template you want. There are various software that are used in website designing in Zimbabwe; among them are Website builders, for example, the Weebly.

Facebook Marketing

SEO or Search Engine Optimisation in Zimbabwe has been a widely used strategy since the launch of the very first website back in 1990 by Tim Berners-Lee. This evolving method has gone through so many changes over the years and when we move forwards to the present, hardened Zimbabwe SEO’s tend to look back (not so) fondly at some of the methods utilised.

These however we shall not be dwelling upon. Today we are going to look at some of the techniques used in 2017 that meet Google’s Quality Guidelines, are successful and above all, work in-line with the overall notion that user experience is paramount.

Seo Marketing Agency

Top 10 Dynamic SEO Strategies For 2017

Many freelancers have questions about what is SEO; what is SEO copywriting; what is SEO writing. This article explains - in detail - what this is. And, how to make money from it as a freelance writer.

What is SEO?

SEO is an acronym for the phrase "search engine optimization." Search engine optimization is all about doing specific things to your website to drive more traffic to it so that you can increase online sales - and traffic.

What are some of these "things?"

There are many, but here we will discuss what it is as it applies to freelance writers. And, this means writing text in a certain way so that web surfers (ie, internet users) can land on a particular site.

What is SEO As It Relates to Freelance Writers?

What freelance writers need to be concerned with is keywords. What are keywords? Keywords are the words and phrases that web surfers type in when they search for things online.

For example, let's say you were interested in starting a foreclosure cleanup business. You may not know anything about it other than foreclosures are hot in the news right now and you are interested in starting this kind of company.

In the SearcheEngineWatch article, The SEO Copywriter: Wordsmithing the Web, William Flaiz, underscores the importance of an SEO copywriter. He writes:

"The role of the agency SEO copywriter is unique because.... Suddenly, the writer must optimize press releases, craft articles for social news, monitor social network communications, and develop wiki content.... a strong SEO copywriter is adaptable and capable of internalizing a lot of new information extremely quickly. These unique individuals have fast become the backbone of many SEO engagements. If content is king, then they [SEO copywriters] are the kingmakers."

And this is why SEO copywriters can charge a premium for their services. If you're looking for a way to start or maximize your income as an online freelance writer, then SEO copywriting is they way to go.

Website Designer

Tips To Generate SEO-Friendly Content

SEO or Search Engine Optimisation has been a widely used strategy since the launch of the very first website back in 1990 by Tim Berners-Lee. This evolving method has gone through so many changes over the years and when we move forwards to the present, hardened SEO's tend to look back (not so) fondly at some of the methods utilised. These however we shall not be dwelling upon. Today we are going to look at some of the techniques used in 2017 that meet Google's Quality Guidelines, are successful and above all, work in-line with the overall notion that user experience is paramount.

Does SEO still exist?

Before we continue, let's address the notion that SEO doesn't actually exist any longer. Of course it does. It's just very different now. Back in the day (age is showing here), a business owner would optimise their website for SEO purposes. Today however, this discipline includes working on a website, social media and overall online reputation. Some may argue that this in itself is an all-round digital marketing strategy. They would be correct in assuming this but as we will moving on, a campaign of 2017 clearly holds some old school solid SEO techniques.

Tip 1: Post regularly and consistently

Tip 2: Converse and engage with your audience. If they ask you a question, answer in a timely response

Tip 3: Share well-written blog posts across social media channels. When shared these create links to your website which again helps build trust for your domain within search engines.

So there you have it...

A peak into SEO for 2017. Understand the keywords prevalent to your business. Target one per page of your website, fitting them into content appropriately and share information with a social media audience.

And it's really that simple?

OK, so there are many other components of a SEO campaign but the above three mentioned will certainly ensure your rankings and traffic begin moving in the right direction. It's important to remember that SEO is a forever strategy requiring time, effort, patience and lots of work. Chip away at this steadily with some ethical methods and you will reap the rewards.


Online Marketing Firm Masvingo

Web Design & SEO Agency in Masvingo

For all the Digital marketing companies in Masvingo, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Masvingo

The perfect blend of content planning and its promotion is the key to the triumph of a Masvingo marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Masvingo to reach its pinnacle.

Seo Marketing

With SEO in Masvingo and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Masvingo SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Masvingo and no SEO campaign can be implemented without content marketing.

Website Company

Web Design Templates - WordPress

It is not hard to find out how to design a WordPress website. All of the instructions you need are in the program. All you have to do is follow them. The easiest way I have found is with WordPress Express.

WordPress Express makes learning how to design a WordPress website very simple and fast. There are only a few prompts in the program. You will have to get a domain name yourself, but other than web hosting, that is all the program requires to get the site up. Depending on your content, you will have hundreds of templates and color schemes to choose from. Please note that you will have to supply all the content for your site. This program only helps you put the site up, not filling in the pages you create.

There are tutorials available on how to design a WordPress website. Many of these include tips that will make the most of your pages. I would highly recommend them since not all of us can think of everything the first time we try something.

Marketing Company

What is SEO Article Writing? - SEO Copywriting Explained

Designing your personal blog with the help of free themes for WordPress websites will prove to be more beneficial for sure. Faster responsive themes, which adapt to your personalized website readily, are the most needed feature in the first place. Projecting a professional look from such themes will prove to be even more useful from a business perspective. Creative programmers with several years of robust experience will be working upon such themes to produce the best results.

Free themes for WordPress blogs too are helpful for the professionals, in case they would like to explore unique features as per their requirement. SEO friendly features are included because of which ranking the concerned blogs upon the search engine list will be possible from various prospects. Creating best blogs with the consideration of maximum concepts is ensured by the dedicated programmers, along with all those features that are to be made available as per the user requirements. Top themes meant for the creation of most useful concepts too will prove to be highly valuable.

Professional bloggers will be able to organize their blog posts in an extensive manner with the consideration of Free themes for WordPress blogs as per the requirement. Experienced WP programmers are known to create, design and publish the latest set of themes on the basis of current requirements of the bloggers from contrasting backgrounds of their profession. More specifically, it is because of those themes, which you cannot afford to overlook, the ultimate online user experience is possible. Scoring more upon the search engine list is something that is followed in the aftermath due to the perfect realization of multiple themes in an exclusive manner.

SEO Agency

Local Seo Marketing in Masvingo

YouTube is today the world's second biggest search engine. It has a huge untapped traffic source. It boasts of over a whopping 30 million visitors each day. Below are three simple, yet very effective strategies on how to optimize your YouTube videos for Google and YouTube rankings.

Find Video Keywords

Just like anything that has to do with SEO, you need to do keyword research. The goal here is to find the keywords whose results feature on Google's first page. These ones are called video keywords. Optimizing your video for keywords that do not have any video results in Google will mean that you will only get traffic from people who will be searching on YouTube. Conversely, if you correctly optimize for video keywords, then you will get targeted traffic coming to your video directly from the first page of Google.

Description

The YouTube video description is very important. Google and YouTube usually rely on the text description of your video to determine the video's content in order to rank it. You should describe your video mindful of the following:

--Put your link at the topmost area of the video.

--The description should be at least 250 words.

--The first twenty five words of the description should contain the keyword.

--Include the keyword 3-4 times in the description.

Equally important are tags, video title, and video filename. Use them with SEO in mind.

If you do these things well, you will see an exponential growth in the numbers of your audience as you will rank well both in Google and in YouTube itself.


Seo Marketing Agency Zimbabwe

Lead Generation Rusape

Web Design & SEO Agency in Rusape

For all the Digital marketing companies in Rusape, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Rusape

The perfect blend of content planning and its promotion is the key to the triumph of a Rusape marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Rusape to reach its pinnacle.

Facebook Ads

With SEO in Rusape and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Rusape SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Rusape and no SEO campaign can be implemented without content marketing.

Facebook Marketing

Choose Best Free Themes for WordPress Websites and Blogs

Search engines such as Google use backlinks as a 'vote of approval' from one website to another, whether or not this has a positive, negative or neutral effect on the website's rankings depends on a few factors. The main factor being the reputation of the link source website.

Firstly, there are a two link-types, DoFollow and No-Follow. Gaining a backlink from a source which provides a do follow link allows for 'Link Equity' to be transferred. Link equity is the term used to describe the flow of authority/trust to a website. Optimal backlinks transfer relevant link equity, with Google expecting relevant websites to link to one another, I.E A dental website would naturally link to a hospital website.

On the other hand, NoFollow links don't allow the passing of link equity. Instead, no follow links are used to signal to Google that you do not wish to pass authority on to the website (Affiliate websites tend to use no-follow link attribute due to the high level of outbound links needed to direct readers to external websites featuring the products)

Google have since released several algorithm updates and new algorithms such as Hummingbird.

The lesson to be learnt is that in order to gain valuable backlinks, that help increase your rankings, they need to be gained from reputable sources. Without over-optimising, the anchor texts used (keep keyword anchor text to less than 4%) or the amount added over time.

I try to keep this in mind when thinking about backlink velocity, how many visitors is the page getting? (This can be found in Google Analytics) The reason for this is, that it would be highly unlikely that a website gaining 100 views per month would acquire 200 backlinks per month, naturally. Unnatural signs of backlinks can easily trigger an automated penalty, so this is something to keep in mind.

Well, I hope this has been insightful for you.

Facebook Marketing

What Is Off-Page SEO and Why Are Backlinks So Important in 2017?

From its inception 2003 to 2016, the WordPress has also marked major changes with hundreds of themes, plugins, tools and libraries release and the mobile responsiveness with its myriad of the versions. The best content management system platform is leveraged by the 10 million websites across the globe.

Every year a lot has been speculated for the WordPress development and that's fulfilled with the release of new features. This year 2017, there are some website design trends that will take the center stage. Let's shed some light on such trends:

1) Go mobile responsive

As the mobile is becoming the primary device, the website development adaptable to a range of devices was started, but the websites not optimized for mobile were poor in designs and ruining the user experience. To better fit in all the content on smaller screens and delight the users, the responsive design becomes a de-facto standard, which will increase in the years to come.

2) It's the turn of age-responsive

7) Flat colors will become the thing of past

A few years back, the flat design trends were on the rise, but with increasing fame, they have become too common. The flat design problems lead to the invention of new design elements, shadows, overlap and the cards technique through modern technologies, which will become the new website trends in 2017.

Takeaway

With the starting of 2017, the age old WordPress website designing trends will definitely make a shift to stay sync with the customers and the market. The custom WordPress Development Company by perfectly comprehending all these issues aiming to develop and design the visual appealing, best style and fantastic UI websites. Does it make sense to you? If so, evolve with the technology and trends to step in with what's coming out this year.

Online Marketing Firm

Online Marketing Agency in Rusape

As a professional it is important that you have a website that accurately describes either your business or yourself. With the help of a website design agency you can get a custom WordPress website that will set yourself apart from your competition. Your site will look clean, fresh, and it will be easy to navigate; even for people who don't regularly use the internet. Plus, you won't have to worry about dealing with the designing process yourself.

Taking Advantage of an Easy User Interface

One of the largest advantages that you'll get when you work with WordPress experts is a website that is easy to use for all of your prospective customers. These professionals are aware of what your clients are looking for such as being able to read through information quickly, having effective photographs, and ensuring that the overall presentation of the site is effective. With an easy user interface, people who visit your website will be able to find the information that they want as quickly as possible.

Mastering WordPress

As one of the most popular programs that you can use for designing a website, WordPress is something that requires enough knowledge to use efficiently. There are a variety of plugins and other add-ons that you'd have to learn about without using a website design agency. Instead of focusing just on the designing aspect of the site and making sure that your content is visible, these professionals know the technical aspects of working with WordPress.


Seo Marketing Agency Zimbabwe

Online Marketing Agency Near Me

Web Design & SEO Agency in Near Me

For all the Digital marketing companies in Near Me, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Near Me

The perfect blend of content planning and its promotion is the key to the triumph of a Near Me marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Near Me to reach its pinnacle.

Website Designer

With SEO in Near Me and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Near Me SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Near Me and no SEO campaign can be implemented without content marketing.

Digital Marketing Agency

Web Design Templates - WordPress

SEO or Search Engine Optimisation has been a widely used strategy since the launch of the very first website back in 1990 by Tim Berners-Lee. This evolving method has gone through so many changes over the years and when we move forwards to the present, hardened SEO's tend to look back (not so) fondly at some of the methods utilised. These however we shall not be dwelling upon. Today we are going to look at some of the techniques used in 2017 that meet Google's Quality Guidelines, are successful and above all, work in-line with the overall notion that user experience is paramount.

Does SEO still exist?

Before we continue, let's address the notion that SEO doesn't actually exist any longer. Of course it does. It's just very different now. Back in the day (age is showing here), a business owner would optimise their website for SEO purposes. Today however, this discipline includes working on a website, social media and overall online reputation. Some may argue that this in itself is an all-round digital marketing strategy. They would be correct in assuming this but as we will moving on, a campaign of 2017 clearly holds some old school solid SEO techniques.

Tip 1: Post regularly and consistently

Tip 2: Converse and engage with your audience. If they ask you a question, answer in a timely response

Tip 3: Share well-written blog posts across social media channels. When shared these create links to your website which again helps build trust for your domain within search engines.

So there you have it...

A peak into SEO for 2017. Understand the keywords prevalent to your business. Target one per page of your website, fitting them into content appropriately and share information with a social media audience.

And it's really that simple?

OK, so there are many other components of a SEO campaign but the above three mentioned will certainly ensure your rankings and traffic begin moving in the right direction. It's important to remember that SEO is a forever strategy requiring time, effort, patience and lots of work. Chip away at this steadily with some ethical methods and you will reap the rewards.

Seo Marketing

Choose Best Free Themes for WordPress Websites and Blogs

SEO is hardly a well-defined science. Even after all these years, it remains unpredictable and it evolves over time. And I always think like, there is no point in predicting the outcome of your SEO practices unlike or unless you find the right strategies that can push your results. After all these evolutions underwent by Google search engine, one thing is sure as anything, an effective SEO strategy is no longer about keyword stuffing and link counts but about quality in everything.

This article will cover the 10 best SEO strategies that will benefit in your quest for adaptable Digital Marketing ideas.

Optimize Your Website For Mobiles

Mobile optimization has been important for years and it is a known fact that more than 50% of Internet users prefer mobile devices for web browsing (Reference: As per the survey conducted on Oct 2016). Followed by this survey, Google launched their Mobile-first index on Nov 2016. However, with this update, Google took a strong stand that, they began using Mobile version of any website as its primary index. This seemed to be a sudden change of course but it was nothing but understanding their most important aspect, the users. This refers to the significance of a mobile optimized site.

And I personally suggest implementing Structured Data in your mobile websites, because Google admires that.

And in order to optimize your website for mobile and tablet environment successfully, I suggest using WordPress Mobile optimizer. It will help automate your website by automatically adapting to the environment as it senses the kind of device it is being viewed on or else you can create a mobile friendly website by your own. Either way, it is worth spending your time and money on it.

Google Featured Snippets

It's been two years now since Google launched snippets and still for many marketers it is more like a mystic puzzle. If you are not yet convinced that the Google Featured snippets can be helpful in your SEO, then today is my opportunity to change your perspective.

There are few important facts regarding the snippets. First, Featured snippets always come before organic results. And that's why I used to call them '#0 ranking position'. In this scenario, the first organic results itself will be pushed downwards below the 'people also ask' box.

Moreover, You will always get two listings in the result page for a single page. Remember Featured snippet may not always come from the first organic result but definitely, you will get two listings.

Now the question is, How exactly Google is choosing the snippet to feature?

Obviously, Google isn't picking it manually. It's an algorithm.

So, what really is the criteria for picking the content when it comes to the algorithm?

The answer is simple "Right Format", which may vary in accordance with the specifications in Google Algorithm. Featured snippets may be:
Text
Lists (Ordered or Unordered)
Images
Charts
Tables
Knowledge Graphs

And without any disparity, any website can achieve Google Featured snippets. Now, that is the brighter side.

There are also certain disclaimers regarding Featured snippets, You can do a search and find snippet now but it may not be there after an hour or so. And also, just as it can improve your CTR, it can reduce it too. Because the searcher already finds the answer, no need to click your link. Cheeky isn't it?

Cross-channel Marketing

I am sure that most of you people are well aware of Multi-Channel Marketing and are a bit confused about the dissimilarity of this with Cross-Channel Marketing.

Well, it's perfectly okay, I will give an idea of how it works.

Multi-Channel Marketing occurs when you elaborate your presence on multiple platforms. For example Email, Google ads, Social Media ads etc. Now, Cross-Channel Marketing is the advanced or extended version of this. Perfect instance for this will be the "You may be interested in this" section in many platforms like Amazon, Facebook and so on.

The successful Cross-Channel Marketing takes a perfect plan and perfect execution. I would suggest 3 major points where one should perform an intense research before getting into core Cross-Channel Marketing. Here it comes,

Right marketing message and call-to-action.
Timing for your marketing practices
Relevant marketing channels

Most significantly, tracking of your marketing efforts is very important, especially for Cross-Channel Marketing. Because Cross-Channel Marketing is more about customer behaviors across online as well as offline channels. So it is very important to make use of all analytic tools you have access to.

However, Cross-Channel Marketing is still in a growing phase. Even Google analytics requires more improvement to measure and optimally implement the strategies. But obviously, its future is safe as a more targeted Digital Marketing Strategy.

Focus On User Intent

Unlike old days, there is a massive shift in the keyword trend. At first, it was all about finding right keywords and right strategies. But today, you must admit that things are ready to change and is changing as we speak.

The basic reason behind this is, search engine's user knowledge has increased.

What does that mean?

It's simple, search engines know their users better now. In Fact, it has been evolving all these years. People no longer search for specific keyphrases, they prefer more informative and complete phrases. This is why Google is now optimizing their search engine to find out User Intent and not keywords.

So in 2017, I expect marketers to conduct more thorough research on User Intent, user experience, and a lot more before they can start creating an effective Digital Marketing Strategy.

Closing Thoughts

However, A successful SEO strategy is not just about the above-given ideas but an integration of many more intuitive practices which may, in fact, take lot and lot of efforts to master. Even though these ideas may benefit you in bringing results, I suggest implementing all the well-defined SEO practices for more efficient and sustainable outcome.

Thank you.

Facebook Ads

Seo Marketing Agency in Near Me

YouTube is today the world's second biggest search engine. It has a huge untapped traffic source. It boasts of over a whopping 30 million visitors each day. Below are three simple, yet very effective strategies on how to optimize your YouTube videos for Google and YouTube rankings.

Find Video Keywords

Just like anything that has to do with SEO, you need to do keyword research. The goal here is to find the keywords whose results feature on Google's first page. These ones are called video keywords. Optimizing your video for keywords that do not have any video results in Google will mean that you will only get traffic from people who will be searching on YouTube. Conversely, if you correctly optimize for video keywords, then you will get targeted traffic coming to your video directly from the first page of Google.

Description

The YouTube video description is very important. Google and YouTube usually rely on the text description of your video to determine the video's content in order to rank it. You should describe your video mindful of the following:

--Put your link at the topmost area of the video.

--The description should be at least 250 words.

--The first twenty five words of the description should contain the keyword.

--Include the keyword 3-4 times in the description.

Equally important are tags, video title, and video filename. Use them with SEO in mind.

If you do these things well, you will see an exponential growth in the numbers of your audience as you will rank well both in Google and in YouTube itself.


Seo Marketing Agency Zimbabwe

Digital Marketing Company Chinhoyi

Web Design & SEO Agency in Chinhoyi

For all the Digital marketing companies in Chinhoyi, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Chinhoyi

The perfect blend of content planning and its promotion is the key to the triumph of a Chinhoyi marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Chinhoyi to reach its pinnacle.

Seo Marketing

With SEO in Chinhoyi and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Chinhoyi SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Chinhoyi and no SEO campaign can be implemented without content marketing.

Online Marketing Agency

3 SEO Tips for YouTube Videos

Search Engine Optimization (SEO), Social Media and Online Reputation Management (ORM) are sometimes confused, with the great number of people think that these three are same. Moreover, there is some obvious cross-over, the three have entirely different focuses and follow very different outcomes. Here, in this article, we are about to discuss a little more about their importance and uses.

It is said search engine optimization, online reputation management and social media are the trinity of internet marketing. Let us discuss a little about SEO, Social Media and ORM first.

Why Search Engine Optimization?

SEO is generally concerned about getting a website rank in search engines or to rank better for products and/or services related search terms. It is nothing but a process of increasing the chances of your website to be listed in the first page or first in the search results of popular search engines, such as Google, Yahoo, Bing and so forth.

  • Importance of SEO: It is a viable marketing outlet that can bring your business more qualified leads as well as customers. It can have better return on investment than traditional forms of marketing, for example television and/or print advertisement. It is good for business visibility and branding. SEO can bring traffic to business and give unmatched insight into customers.
Why Social Media Marketing?

Social media marketing is a bunch of techniques and strategies for promoting awareness of a brand, publication, product, etc. (the brand, publication or product can be personal or for business), on social media, particularly by encouraging the sharing of content that help attracts the end number of people to a specific website.

To understand the basic differences of SEO, Social Media and ORM, we need to understand the buyers' journey. The buyers' journey consists of three important stages:

  • Awareness: The buyers can easily articulate a need or a problem, but not even aware of any possible solution. He or she likes to go to southeast Asia but may or may not have ideas where to stay or what to do there, so he or she can search for "destination in Southeast Asia," "things to do in Southeast Asia," etc.
  • Consideration: He or she now knows to have a week to spend and a specific budget in mind, but does need to create an itinerary, like the place to visit, thins to do, food to eat, things to buy etc. He or she searches for "things to do in Hong Kong" and "motels or restaurants in Shanghai".
  • Decision: The buyer has an itinerary and needs to find particular providers in his or her destinations, like "Hyatt in Hong Kong," "cable car in Hong Kong," "CCTV Tower in Shanghai," etc.
Last, but certainly not the least, online reputation management often uses what might be considered or something hardball tactics that fall outside the purview of conventional SEO and Social Media. Whether your business lives and dies by reviews on impactful online publications, then you need to optimize such sites properly and address those negative entries, like defamatory remarks, copied content, improper material etc. that you do not control. Seo Marketing

Tips To Generate SEO-Friendly Content

WordPress has become an interface of choice for webmasters to create responsive customized websites. It allows creating a feature rich website even without any deep knowhow of complex HTML or CSS programming. Apart from user friendliness its main solid demand as a preferred website design platform has been the availability of diverse plug-ins that allows added functionality to a website like analyzing and optimizing a website for SEO, making a website mobile friendly, automatic generation of website sitemap and many other functions. However discretion is needed in choosing WordPress website design plug-ins as some plug-ins heavily slow down the website.

4. Flamingo
Flamingo plug-in is to be used in tandem to Contact Form 7 WordPress plugin which allows the messages submitted through contact form to be easily saved into a database. This allows for easy record and retrieval of visitors messages.

5. W3 Total Cache
This WordPress website design plug-in developed by Frederick Towens, allows improving website user experience and web page speed. It facilitates in reducing the website load time, increase in server performance and reduce the bounce rate of a website.

Seo Marketing

Online Marketing Agency in Chinhoyi

For all the Digital marketing companies and leaders, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success. The perfect blend of content planning and its promotion is the key to the triumph of a marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign to reach its pinnacle.

With SEO and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other. Content marketing is the medium for SEO to fulfill its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization of SEO and no SEO campaign can be implemented without content marketing.

A sure-short formula towards achieving coveted success can be derived by weaving an SEO plan into your content marketing strategy and that can be done by:
• Knowing what your prospective customer needs, and providing it to them
• Giving your prospects reason and rewards for prompt action like offering a special price
• Communicating with your buyer/prospect even after he or she gravitates from your site using retargeting lists

• Link Building

The best of the driven results in the form of the content needs work for the benefits of getting the link from the other source. The best of the evergreen content is able to attract links. Just make sure it's distributed effectively so that it can get the attention of as big or influential an audience as possible. There's no great science to this; just create content that people will want to link to and see how it works.

• Internal linking for the need of the on page optimization

This is an obvious way to use content to help with SEO goals, as well as improving the user experience. Internal linking can help Google crawl your site more effectively, help pages to rank well for certain search terms, and also point users toward content that is relevant to the article they're reading.

It's simple enough to put into practice and should be a part of the thinking when writing and edit content.

With the strategy, you can improve your online presence and rank higher on search engine sites. You can then beat off any competition, increase your audience and therefore improve profitable customer action in your business.


Seo Marketing Agency Zimbabwe

Lead Generation Chiredzi

Web Design & SEO Agency in Chiredzi

For all the Digital marketing companies in Chiredzi, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Chiredzi

The perfect blend of content planning and its promotion is the key to the triumph of a Chiredzi marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Chiredzi to reach its pinnacle.

Facebook Marketing

With SEO in Chiredzi and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Chiredzi SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Chiredzi and no SEO campaign can be implemented without content marketing.

Local SEO

5 Must Have WordPress Website Design Plugins

A good web design is an accumulation of design elements, contents and various technical functionalities in an effective manner. In earlier times developing a website was a job of an expert. But with the change of time website development has turned to be a simple job for any common people. The only things you need to have are proper tools and programs with which you are ready with your website to be live in just few hours. For this you don't need to be a professional in website designing nor you have to hire a webdesigner for your job. Only WordPress offers you such services where building a software is as easy as typing with your keyboard. People often think WordPress is only used for making blogs. But that is not totally right.

One can modify the display of our website template by WordPress themes. WordPress has a wide range of useful plugins which can be downloaded and installed in a website free of cost. One can have a web application developed with database, front-end and back office admin with the help of WordPress. It is easy, fast and cost effective. Registration and login of users form the front-end and managing them from back-end is possible. One can organize our web pages and their content according to our need, by WordPress. We can add or edit documents, movies, numerical data and pictures etc. in our web pages any time they like. Post is a common thing used in blog sites. Registered users can post articles, comments and images from the front-end of our site and these can be displayed in the home page in order, using WordPress application. This is manageable from the back office admin.

WordPress web design empowers you to edit content and add inputs such as images and other multimedia products to your website. It requires no technical knowledge at all. WordPress is compatible to all the major browsers and operating systems as well. Customization of web layout is easy due to the availability of huge selection of templates. WordPress application is an open source web building software. We can use it free of cost.

I have written few words as a general guidance for the people who are looking for building a WordPress website for them. These are all from my 7 - 8 years working experience as a web developer India. For these valuable years of my career I am working as a leader of the web-programming team of AM Soft, a frontline web development company India. AM Soft has experienced and expert WordPress developer. Using WordPress themes our WordPress developers produce top quality WordPress website and WordPress application. Our WordPress programmer provides WordPress web development fast and accurately. Get top quality service of our experienced WordPress developer at competitive rates. Build a clear concept about WordPress website design, choose the right WordPress web design company and get the nice WordPress website for you. Good luck and best wishes.

Facebook Marketing

What Is Off-Page SEO and Why Are Backlinks So Important in 2017?

If you are writing content for your website, then definitely you want it to reach to the target audience. That's precisely why your content should be SEO friendly. Here are some tips to generate SEO friendly content:

1) Create informative, interesting content
The content that you create should be of high quality and interesting enough to engage your audience. If your content is not unique or is just stuffed with keywords, search engines will penalize your website on one hand and on the other your visitors will definitely go away from your website, never to return again. So, the first tip is to create informative, interesting and easy to understand unique content.To find if your content is 100% unique, there are several plagiarism tools available. Copyscape is one such tool where you can check the originality of your content.Only if the content is unique, you can get a better rank in SERPs.

2) Captivating Headings and Sub headings
A captivating heading can capture your visitor's attention and convince them to stay on your website. Brainstorm your headline and try to fit in within 55 to 60 characters as this is precisely what Google displays on the SERP.

6) Pictures speak volumes
Add images to your article to make it attractive to your visitors. Optimize the image and tag it with the keyword for SEO. The key would be to make the image smaller, without compromising on the visibility. Adding images with bigger file sizes will slow down your page loading speed and may shoo away the visitors. Also, add alt text or title to your image. Think from a user's perspective when you name the images.

7) Share your content
If people read something they really like, they readily share it on social media. So, to make people share your content, give them the option to do so. You can "AddThis" or "Sharethis" website to add the social media buttons to your website. If the content goes viral, your website will automatically be ranked higher.

Apart from these simple techniques, you can hire an SEO Company for advanced SEO Services and get higher page ranks in the search engines.

Local Marketing Agency

Digital Marketing Company in Chiredzi

While making a decision about investing your money and time for promoting your business then you will have to consider certain things like whether to invest in AdWords or on SEO. Though both of these marketing strategies are different from each other still they can be beneficial for your business if used together. You can consult an SEO & AdWords/ PPC Specialist to make a right decision in this regard.

Difference between SEO and AdWords marketing

You can improve the rank of your website on search engine result pages by improving its SEO. It will fetch you more traffic by making your page more relevant for the visitors. Search engines like Google offer search listings free of cost as you cannot buy a better rank for your website. The reason behind this fact is that Google wants a trustworthy and useful content on every website on the top ranks of SERPs.

It helps you promoting your business outside search engines by showing its ads on other relevant sites.

Though AdWords cannot improve the rank of your website still it can help in grabbing the attention of a large number of online visitors.

Thus an SEO & AdWords Specialist in Melbourne can help you in making the right decision for the marketing strategy of your business.

Make sure your website is Mobile-Friendly as well.


Seo Marketing Agency Zimbabwe

Online Marketing Agency Zimbabwe

Web Design & SEO Agency in Zimbabwe

For all the Digital marketing companies in Zimbabwe, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Zimbabwe

The perfect blend of content planning and its promotion is the key to the triumph of a Zimbabwe marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Zimbabwe to reach its pinnacle.

Local Seo Agency

With SEO in Zimbabwe and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Zimbabwe SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Zimbabwe and no SEO campaign can be implemented without content marketing.

Online Marketing Company

Web Design and Hosting - WordPress

Search Engine Optimization (SEO), Social Media and Online Reputation Management (ORM) are sometimes confused, with the great number of people think that these three are same. Moreover, there is some obvious cross-over, the three have entirely different focuses and follow very different outcomes. Here, in this article, we are about to discuss a little more about their importance and uses.

It is said search engine optimization, online reputation management and social media are the trinity of internet marketing. Let us discuss a little about SEO, Social Media and ORM first.

Why Search Engine Optimization?

SEO is generally concerned about getting a website rank in search engines or to rank better for products and/or services related search terms. It is nothing but a process of increasing the chances of your website to be listed in the first page or first in the search results of popular search engines, such as Google, Yahoo, Bing and so forth.

  • Importance of SEO: It is a viable marketing outlet that can bring your business more qualified leads as well as customers. It can have better return on investment than traditional forms of marketing, for example television and/or print advertisement. It is good for business visibility and branding. SEO can bring traffic to business and give unmatched insight into customers.
Why Social Media Marketing?

Social media marketing is a bunch of techniques and strategies for promoting awareness of a brand, publication, product, etc. (the brand, publication or product can be personal or for business), on social media, particularly by encouraging the sharing of content that help attracts the end number of people to a specific website.

To understand the basic differences of SEO, Social Media and ORM, we need to understand the buyers' journey. The buyers' journey consists of three important stages:

  • Awareness: The buyers can easily articulate a need or a problem, but not even aware of any possible solution. He or she likes to go to southeast Asia but may or may not have ideas where to stay or what to do there, so he or she can search for "destination in Southeast Asia," "things to do in Southeast Asia," etc.
  • Consideration: He or she now knows to have a week to spend and a specific budget in mind, but does need to create an itinerary, like the place to visit, thins to do, food to eat, things to buy etc. He or she searches for "things to do in Hong Kong" and "motels or restaurants in Shanghai".
  • Decision: The buyer has an itinerary and needs to find particular providers in his or her destinations, like "Hyatt in Hong Kong," "cable car in Hong Kong," "CCTV Tower in Shanghai," etc.
Last, but certainly not the least, online reputation management often uses what might be considered or something hardball tactics that fall outside the purview of conventional SEO and Social Media. Whether your business lives and dies by reviews on impactful online publications, then you need to optimize such sites properly and address those negative entries, like defamatory remarks, copied content, improper material etc. that you do not control. Seo Marketing

WordPress Site Design Tips

WordPress has become an interface of choice for webmasters to create responsive customized websites. It allows creating a feature rich website even without any deep knowhow of complex HTML or CSS programming. Apart from user friendliness its main solid demand as a preferred website design platform has been the availability of diverse plug-ins that allows added functionality to a website like analyzing and optimizing a website for SEO, making a website mobile friendly, automatic generation of website sitemap and many other functions. However discretion is needed in choosing WordPress website design plug-ins as some plug-ins heavily slow down the website.

4. Flamingo
Flamingo plug-in is to be used in tandem to Contact Form 7 WordPress plugin which allows the messages submitted through contact form to be easily saved into a database. This allows for easy record and retrieval of visitors messages.

5. W3 Total Cache
This WordPress website design plug-in developed by Frederick Towens, allows improving website user experience and web page speed. It facilitates in reducing the website load time, increase in server performance and reduce the bounce rate of a website.

Lead Generation

Lead Generation Company in Zimbabwe

As a professional it is important that you have a website that accurately describes either your business or yourself. With the help of a website design agency you can get a custom WordPress website that will set yourself apart from your competition. Your site will look clean, fresh, and it will be easy to navigate; even for people who don't regularly use the internet. Plus, you won't have to worry about dealing with the designing process yourself.

Taking Advantage of an Easy User Interface

One of the largest advantages that you'll get when you work with WordPress experts is a website that is easy to use for all of your prospective customers. These professionals are aware of what your clients are looking for such as being able to read through information quickly, having effective photographs, and ensuring that the overall presentation of the site is effective. With an easy user interface, people who visit your website will be able to find the information that they want as quickly as possible.

Mastering WordPress

As one of the most popular programs that you can use for designing a website, WordPress is something that requires enough knowledge to use efficiently. There are a variety of plugins and other add-ons that you'd have to learn about without using a website design agency. Instead of focusing just on the designing aspect of the site and making sure that your content is visible, these professionals know the technical aspects of working with WordPress.


Seo Marketing Agency Zimbabwe

Lead Generation Agency Norton

Web Design & SEO Agency in Norton

For all the Digital marketing companies in Norton, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Norton

The perfect blend of content planning and its promotion is the key to the triumph of a Norton marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Norton to reach its pinnacle.

Digital Marketing Agency

With SEO in Norton and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Norton SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Norton and no SEO campaign can be implemented without content marketing.

Online Marketing Agency

SEO in 2017

Designing your personal blog with the help of free themes for WordPress websites will prove to be more beneficial for sure. Faster responsive themes, which adapt to your personalized website readily, are the most needed feature in the first place. Projecting a professional look from such themes will prove to be even more useful from a business perspective. Creative programmers with several years of robust experience will be working upon such themes to produce the best results.

Free themes for WordPress blogs too are helpful for the professionals, in case they would like to explore unique features as per their requirement. SEO friendly features are included because of which ranking the concerned blogs upon the search engine list will be possible from various prospects. Creating best blogs with the consideration of maximum concepts is ensured by the dedicated programmers, along with all those features that are to be made available as per the user requirements. Top themes meant for the creation of most useful concepts too will prove to be highly valuable.

Professional bloggers will be able to organize their blog posts in an extensive manner with the consideration of Free themes for WordPress blogs as per the requirement. Experienced WP programmers are known to create, design and publish the latest set of themes on the basis of current requirements of the bloggers from contrasting backgrounds of their profession. More specifically, it is because of those themes, which you cannot afford to overlook, the ultimate online user experience is possible. Scoring more upon the search engine list is something that is followed in the aftermath due to the perfect realization of multiple themes in an exclusive manner.

Marketing Company

How To Build A Website: What Is WordPress?

SEO or Search Engine Optimisation has been a widely used strategy since the launch of the very first website back in 1990 by Tim Berners-Lee. This evolving method has gone through so many changes over the years and when we move forwards to the present, hardened SEO's tend to look back (not so) fondly at some of the methods utilised. These however we shall not be dwelling upon. Today we are going to look at some of the techniques used in 2017 that meet Google's Quality Guidelines, are successful and above all, work in-line with the overall notion that user experience is paramount.

Does SEO still exist?

Before we continue, let's address the notion that SEO doesn't actually exist any longer. Of course it does. It's just very different now. Back in the day (age is showing here), a business owner would optimise their website for SEO purposes. Today however, this discipline includes working on a website, social media and overall online reputation. Some may argue that this in itself is an all-round digital marketing strategy. They would be correct in assuming this but as we will moving on, a campaign of 2017 clearly holds some old school solid SEO techniques.

Tip 1: Post regularly and consistently

Tip 2: Converse and engage with your audience. If they ask you a question, answer in a timely response

Tip 3: Share well-written blog posts across social media channels. When shared these create links to your website which again helps build trust for your domain within search engines.

So there you have it...

A peak into SEO for 2017. Understand the keywords prevalent to your business. Target one per page of your website, fitting them into content appropriately and share information with a social media audience.

And it's really that simple?

OK, so there are many other components of a SEO campaign but the above three mentioned will certainly ensure your rankings and traffic begin moving in the right direction. It's important to remember that SEO is a forever strategy requiring time, effort, patience and lots of work. Chip away at this steadily with some ethical methods and you will reap the rewards.

Facebook Marketing

Seo Marketing in Norton

Flash web design has surpassed all other various traditional methods which have been used in web design. It has been widely used in recent operations of every business type, as it is able to give all the attracting features and graphics designs you may have lacked all this time. Flash web design is widely used due to the fact that it has the potential of making interactive and featuring websites in a very short time. The software allows you to use any animation or effect that you may desire to have in your website. This makes owners feel satisfied with a website they can call their own. And not just their own, but their customer's too. The suave, sleek and superb aura given to your website by the flash web design has to be noted by other business owners.

Your website needs graphics, sounds and animations that will mesmerize customers to visit the website to find out what the great site is all about. The flash web design can use the WordPress platform, and this makes it even more applicable when designing your marketing website. Quick communication is one of the very essential features any website should have. Flash websites have very quick communications and thus able to respond to customers with the very short time possible, without keeping them waiting. The use of WordPress platforms makes it easy for the flash to transform the HTML to a very dynamic site.

However, it is also possible that the flash web design will have downsides in issues related to SEO. It actually performs less than expected in SEO friendliness. This means that you have to be prepared on how to get your website emerged on top of the search engines because that will definitely be a 'concern' if you consider getting a flash website. But still, you can figure how you can incorporate WordPress, which is very SEO friendly to ensure that at least your website has a position in search engines rank. It means that items like blogs, online stores, news site and review websites should be forgotten if you are considering flash format, since they are non flash formats.


Seo Marketing Agency Zimbabwe

Lead Generation Agency Kariba

Web Design & SEO Agency in Kariba

For all the Digital marketing companies in Kariba, it has become a challenge to work on important disciplines like SEO and Content Marketing. For the process of driving the traffic, is hugely critical and needs to sustain efforts to lead to success.

How To Design A WordPress Website in Kariba

The perfect blend of content planning and its promotion is the key to the triumph of a Kariba marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign in Kariba to reach its pinnacle.

Online Marketing Company

With SEO in Kariba and Content Marketing working together to establish success for a well-designed Marketing plan, it is really no wonder that one simply cannot complete its existence without the other.

Content marketing is the medium for Kariba SEO to fulfil its demands and thus complement each other at every stage of the project. No marketing plan is complete without competent utilization’s of SEO in Kariba and no SEO campaign can be implemented without content marketing.

SEO Company

Tips for Content Marketing and SEO

YouTube is today the world's second biggest search engine. It has a huge untapped traffic source. It boasts of over a whopping 30 million visitors each day. Below are three simple, yet very effective strategies on how to optimize your YouTube videos for Google and YouTube rankings.

Find Video Keywords

Just like anything that has to do with SEO, you need to do keyword research. The goal here is to find the keywords whose results feature on Google's first page. These ones are called video keywords. Optimizing your video for keywords that do not have any video results in Google will mean that you will only get traffic from people who will be searching on YouTube. Conversely, if you correctly optimize for video keywords, then you will get targeted traffic coming to your video directly from the first page of Google.

Description

The YouTube video description is very important. Google and YouTube usually rely on the text description of your video to determine the video's content in order to rank it. You should describe your video mindful of the following:

--Put your link at the topmost area of the video.

--The description should be at least 250 words.

--The first twenty five words of the description should contain the keyword.

--Include the keyword 3-4 times in the description.

Equally important are tags, video title, and video filename. Use them with SEO in mind.

If you do these things well, you will see an exponential growth in the numbers of your audience as you will rank well both in Google and in YouTube itself.

Seo Marketing

Web Design Templates - WordPress

It is not hard to find out how to design a WordPress website. All of the instructions you need are in the program. All you have to do is follow them. The easiest way I have found is with WordPress Express.

WordPress Express makes learning how to design a WordPress website very simple and fast. There are only a few prompts in the program. You will have to get a domain name yourself, but other than web hosting, that is all the program requires to get the site up. Depending on your content, you will have hundreds of templates and color schemes to choose from. Please note that you will have to supply all the content for your site. This program only helps you put the site up, not filling in the pages you create.

There are tutorials available on how to design a WordPress website. Many of these include tips that will make the most of your pages. I would highly recommend them since not all of us can think of everything the first time we try something.

Lead Generation

Online Marketing in Kariba

As a professional it is important that you have a website that accurately describes either your business or yourself. With the help of a website design agency you can get a custom WordPress website that will set yourself apart from your competition. Your site will look clean, fresh, and it will be easy to navigate; even for people who don't regularly use the internet. Plus, you won't have to worry about dealing with the designing process yourself.

Taking Advantage of an Easy User Interface

One of the largest advantages that you'll get when you work with WordPress experts is a website that is easy to use for all of your prospective customers. These professionals are aware of what your clients are looking for such as being able to read through information quickly, having effective photographs, and ensuring that the overall presentation of the site is effective. With an easy user interface, people who visit your website will be able to find the information that they want as quickly as possible.

Mastering WordPress

As one of the most popular programs that you can use for designing a website, WordPress is something that requires enough knowledge to use efficiently. There are a variety of plugins and other add-ons that you'd have to learn about without using a website design agency. Instead of focusing just on the designing aspect of the site and making sure that your content is visible, these professionals know the technical aspects of working with WordPress.


Seo Marketing Agency Zimbabwe